The Scope


  • Three Secrets to Event Marketing Success

    How to Use Social Listening to Improve your Next Advocacy Campaign

    Ever wondered what your audience is saying about your issue online? Itching to track the thousands of tweets and...

    By Dylan Fitzgerald |
  • Green Pop of Color Event table setups

    What’s Fashion Got To Do With It?

    As event architects, we have a lot to consider when it comes to producing a seamless event experience that...

    By Haley Alexson |
  • Daily mail stormy night cropped

    Whether “Weather” is a Factor

    As event professionals we have so many factors to consider when planning for outdoor and live events. Tents, stages,...

    By Linda Lindamood |
  • NEWS: Martha’s Table Winter Newsletter

    From the Martha’s Table Winter Newsletter STUDENTS ADOPT A LOCAL MARKET 02.16.2016 On a Thursday afternoon in December, a...

    By Ilana Moreno |
  • Customer Service for email

    The KEY to Customer Service: Part 1

    At a recent marketing conference, the message came out loud and clear: customer service drives success. It is a...

    By Ilana Moreno |
  • Technical Production image

    Top 10 Mistakes Planners Make When Ordering AV

    In the process of preparing the lessons for my upcoming 5 week online course, Technical Meeting & Event Production, I...

    By Event Leadership Institute |
  • Hortons Kids Team 6 10 14 thin

    The Event is Over… Now What?

    The event went great.  The client is very happy.  The event team can breathe a sigh of relief and...

    By Laura Matusek |
  • Kim Saleik Head shot

    Meet our Team: Kim Saleik, Event Director

    Where are you from? I was born in Washington, DC but have always lived in Maryland. My family roots...

    By Kim Saleik |
  • Linder Global Team at A Fly on the Wall at Firefly: Part 2

    A Fly on the Wall at Firefly: Part 2

    Hey, it’s me again. Don’t know who I am? Go back and read Part 1!  Most likely you’ve already...

    By Polly Elsey |
  • 2016 predictions photo

    Looking Ahead for 2016

      This year, the common theme will be more personalized experiences that send guests down a path for them...

    By linderglobal |
  • Rachel Pully photo

    Meet our Team: Rachel Pully, Event Architect

    Above: Lois Foote Event Architect (Left) and Rachel Pulley Event Architect (Right) Where are you from originally? Williamsburg, VA What...

    By Rachel Pulley |
  • LinderPodcastPicks Ipads

    #LinderPodcastPicks – 1.5.16

    This week – the first of 2016! – Vice President of Operations Megan Cumming starts us off strong in...

    By Megan Cumming |
  • Linder Lends a Helping Hand Volunteers

    Linder Lends a Helping Hand

    During this Holiday season, we reflect on the year that has passed and look to the year ahead. One...

    By Ilana Moreno |
  • LinderPodcastPicks Ipads

    #LinderPodcastPicks – 12.8.15

    This week Rachel Pulley, a Linder Event Architect, shares her #LinderPodcastPicks for staying entertained during the daily bus commute to and from...

    By Rachel Pulley |
  • Rebecca Linder Interviewing Youtube still

    What Does It Take to Succeed in Business?

    “The discipline around yourself is how you manage your outcomes and your results, and a lot of it has...

    By Dylan Fitzgerald |
  • Event Tech the Best of the Best

    Event Tech: The Best of the Best

    On November 11th, London hosted the 2015 Event Technology Awards, where the best and the brightest of the event...

    By Patti McNeill |
  • Man distracted on a mobile phone at Mobile Distraction

    Get More Data Out of Your Attendee’s Mobile Distraction

    At EventTech 2015, there was a noticeable trend in the way presenters were engaging with the audience: through their...

    By Ilana Moreno |
  • Pre-Event Strategy Blog at Key Ingredients for Event Success - Part 1: Defining the

    Key Ingredients for Event Success – Part 1: Defining the “Why”

    Pre-Event Strategy Ok event holders (clients) and do-ers (planners) – it’s time to get real.  Whether you’re internal to...

    By Dylan Fitzgerald |
  • Enhancing Experiences with Sensory Technology Event

    Enhancing Experiences with Sensory Technology

    “Technology” is a buzz word in the event planning world – everyone wants to get their hands on the...

    By Patti McNeill |
  • A Fly on the Wall at FireFly: Part 1 Event

    A Fly on the Wall at FireFly: Part 1

    As an avid festival-goer who’s swayed to musical acts at festivals such as Electric Zoo on Randall’s Island, Bonnaroo...

    By Polly Elsey |
Load More

Build a better event with The Scope – receive weekly insights, news, and resources direct to your inbox.

Build your Brand. Raise Revenue. Develop More Meaningful Relationships.
Enjoy the Process.