The Scope
THE LINDER BLOG ON ALL THINGS EVENTS
InsightsHoliday Parties Are Good For Business
It’s almost the most wonderful time of the year! The holiday season will begin in a few short months,...
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NewsLook What You Made Me (Want To) Do: Event Marketing Insight from the Music Industry
I can’t stop thinking about Taylor Swift. Yes, I am a fan of Taylor Swift and listened to her...
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InsightsIt’s Only Natural: Plan Your Next Event Outside
Humans are instinctively drawn to nature. A recent study shows that we live happier and healthier lives as we...
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InsightsTalking Cents: Event Planner Pricing Models
A budget is often a source of contention during the event planning process. It is a primary limiting factor...
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Behind the ScenesIf You Paint It, They Will Come: Improving Company Culture
To succeed in business, you must be great at what you do. To stay on top, you must be...
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InsightsKeep Culture in Mind: Planning an International Event
There are more than 7 billion people on the planet and more than 6,000 languages in the world. When...
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InsightsLearn Our Lingo: 14 Common Event Terms
Every profession and specialty has its own unique jargon and event management is no exception. We’ve thought about all...
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DesignLet Your Table Do The Talking
A tablescape, or the combination of linens, florals, stemware, and flatware,  is the first thing guests see before they sit...
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StrategyHow to Go Green at Your Next Event
The events industry is no stranger to change. Updates to technology, pop culture, and design are constantly translated into...
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StrategyWhy You Need an Event Manager
As organizations look to plan large-scale events, they may wonder if working with an event manager is necessary. Considerations...
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StrategyPicking the Right Wine for Your Event
It’s no secret that the Linder team enjoys a glass of wine every now and again. The team remains...
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NewsDreaming of Donuts on National Donut Day
Oh, the donut. The perfect partner to coffee, a great way to satisfy a sweet tooth, and the best...
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InsightsSocial Media Wars: Instagram vs. Snapchat
Over the last month, Instagram and Snapchat have been releasing new features every other week. Snapchat has always been...
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StrategyRoom Flip: How to Make it Happen
Challenge: Your event is being held at one location, but requires two different floor plans. The first, an all-day...
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ConferencesGoldilocks and the Three Chairs
The Benefits of a Diverse Seating Plan Forget bears, everyone knows that Goldilocks was in search of the perfect...
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Behind the Scenes, Career, InsightsLinder Interns Don’t Just Make Copies
The spring semester ushered in three incredible interns. Monica, an events intern, is a senior at American University who...
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PodcastBroaden Your Base with Barbara Polk–ECEO030
https://media.blubrry.com/eventceo/p/content.blubrry.com/eventceo/ECEO-027-Barbara_Polk-Short_1_.mp3Podcast: Play in new window | Download (Duration: 4:22 — 5.0MB)Subscribe: Apple Podcasts | Android | RSSBarbara Polk’s quick take...
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Keeping Restaurateurs On Trend with Barbara Polk– ECEO029
https://media.blubrry.com/eventceo/p/content.blubrry.com/eventceo/ECEO-026-Barbara_Polk-Long_1_.mp3Podcast: Play in new window | Download (Duration: 29:10 — 27.7MB)Subscribe: Apple Podcasts | Android | RSSAt the National...
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Where Events and Technology Meet with Dan Berger – ECEO028
https://media.blubrry.com/eventceo/p/content.blubrry.com/eventceo/ECEO-023-Elliott_Ferguson-Short.mp3Podcast: Play in new window | Download (Duration: 5:35 — 6.1MB)Subscribe: Apple Podcasts | Android | RSSDan Berger’s quick take...
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How Data is Redesigning Events with Dan Berger – ECEO027
https://media.blubrry.com/eventceo/p/content.blubrry.com/eventceo/ECEO27-Dan_Berger.mp3Podcast: Play in new window | Download (Duration: 25:02 — 23.9MB)Subscribe: Apple Podcasts | Android | RSSWhen he’s not...
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