USA2 is an independent nonprofit with an ambitious mission: they’re committed to ridding the world of Alzheimer’s disease by 2020. They’ve made enormous strides, impacting policy issues, clinical trials, and global approvals for FDA standards. They’ve consistently relied on the team at Linder to facilitate unforgettable events that unite leaders across the globe in the fight to end Alzheimer’s.
We’ve worked hand in hand with USA2 to develop a holistic, long-term events strategy rooted in measurable results. By asking the right questions and facilitating the right conversations, we’ve helped USA2 assess, prioritize, and reimagine their approach. We’ve created a clear, results-oriented events strategy that takes into account different event types and different audiences—all geared towards supporting their goal to defeat Alzheimer’s by 2020.
Together, our team and USA2 have executed a full portfolio of events worldwide, ranging from all-day global executive summits to stirring theatrical performances that use art to inspire action. Our partnership has resulted in record attendance, created unity of purpose across USA2’s verticals, and leveraged the expertise of their networks to develop and produce events that have a real impact on their mission.